I’m certainly not trying to trick anyone but I also would rather not explicitly call out the satire. Part of the fun when I read satire is the slow revealing that what I started out thinking was serious is actually a joke. So I try to find a good balance to hint that it’s a joke without making it obvious.

By day, executive designer at Innovatemap where I help tech companies design marketable products. By night, co-founder of UX Power Tools.

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